We are launching a movement, not just a brand.
BeeAlp is not just launching a new smartphone, we’re leading a movement.
A movement to build devices that are circular by design, not disposable by default. To move from ownership to service, from consumption to responsibility.
We believe the future of tech lies not in owning more, but in owning better or not at all. We believe value should last, not fade.
We’re not claiming to change everything, but we aim to play our part in shaping a more responsible, sovereign, and circular European tech future.
The world’s first truly
circular, affordable, premium
smartphone experience
BeeAlp was founded in December 2024 with a bold ambition: to reshape the smartphone industry from the heart of Europe.
Our name reflects our commitment to collective effort and sustainability, like a beehive working in harmony and our roots in the Alps, at the very heart of the continent, symbolise both resilience and durability.
BeeAlp is a mission-driven company.
We believe everyone should have access to technology that is both sustainable and fair, without compromising on quality or performance. Our legal mission commits us to creating positive impact for users, for the planet, and for Europe’s digital sovereignty. We’re working to make smartphones more responsible, more local, and more transparent and to help shape a European tech industry that is innovative and aligned with our values.
